Mega-sporting events and hospitality challenges

In this podcast, Peter Cross talks about the challenges of working in the Sport Management field and specifically, Mega-sporting events like The Olympics, Youth Olympics and FIFA World Cups.  He also discusses his personal and professional impressions and experiences in Qatar, Russia, France and Switzerland.  Finally, he talks about the Sport Management field and gives advice to young people who are interested in this field.

Peter is British and was born London in 1963 and grew up in Northern Ireland.  Since 2016 Peter has worked on a range of consultancy contracts including the 2018 FIFA World Cup in Russia, the 2019 FIFA Women’s World Cup in France, the 2019 Rugby World Cup in Japan, the 2020 Youth Winter Olympics in Switzerland and recently for the 2022 FIFA World Cup in Qatar.

From the mid-80s until the mid-90s Peter worked in tourism and hospitality management primarily in France, Switzerland and Canada. In 1992 and 1994 he worked at the Albertville and Lillehammer Winter Olympics for CBS Television as a logistics manager and consultant. 

From the mid-90s Peter focused specifically on hospitality management in the French Alps, moving to Switzerland in 1998. In 2001 Peter started teaching hospitality and business management, prior to setting up and managing a new sport and event management program in 2002. In 2009 Peter moved into the leadership and management of student services at the Glion Institute of Higher Education, where he eventually became the Director of Campuses, covering both student services and campus operations from 2013 until 2016. 

In his spare time, he is a keen skier, walker and mountain biker, having cycled the west coast of North America in the summer of 1992. He has also played top class rugby in England and briefly represented the Swiss national rugby team in the twilight of his playing career in the late 90s. 

In his spare time, he is a keen skier, walker and mountain biker, having cycled the west coast of North America in the summer of 1992. He has also played top class rugby in England and briefly represented the Swiss national rugby team in the twilight of his playing career in the late 90s.